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Los Angeles Journal

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intimacy premium 2 52 Others

Sales Assembly Line. Part 8. Staffing for Client Intimacy

Adam Townsend - January 27, 2017December 12, 2018

Enterprise buyers are technology averse. They shun it. Don’t sell them what they don’t want. They want intimacy with sales and service You may enjoy buying the newest smartphone, but [ … ]

Why The CEO Should Not Be Selling 2 71 Others

Sales Assembly Line. Part 7. CEO Should Not Sell

Adam Townsend - January 24, 2017December 12, 2018

A common characteristic of the entrepreneur CEO is that they have difficulty transferring their concept of a thing to someone else. They get frustrated and that cascades down. When the sales [ … ]

day planner 22 19 Others

My Daily Planner

Adam Townsend - January 23, 2017December 12, 2018

Changing the behaviour and rituals of children takes only a small amount of plotting and determination. Changing our own behaviours and rituals requires more effort. We have little ability to coerce [ … ]

Why Good Sales People Fail 1 1060x751 62 Others

Sales Assembly Line. Part 6. Why Salespeople Fail

Adam Townsend - January 22, 2017December 12, 2018

Did your salespeople fail or did you? The best salespeople are race cars. On a track they perform incredibly. The failure is that you have not had the patience or pain [ … ]

sales assembly line franchise office 50 Others

Building a Sales Assembly Line. Part 5. Sales Office Franchise

Adam Townsend - January 21, 2017December 12, 2018

Opening a remote office is a milestone. It is a boat approaching Plymouth Rock. Don’t mess up the landing. A remote office should not be an indulgence or a vanity, nor permitted creative freedoms, it [ … ]

sales assembly line price increase 1060x707 14 Others

Building a Sales Assembly Line. Part 4. Reverse Engineering a 300% Price Increase

Adam Townsend - January 20, 2017December 12, 2018

  Many startups count their prospects money more scrupulously than their own. They price themselves the way they see the topography of their world. They rely on the generosity of their clients. [ … ]

First Mover Advantage. Yes and No 25 Others

Building a Sales Assembly line. Pt 3. First Mover

Adam Townsend - January 19, 2017December 12, 2018

The first mover has a double-edged sword. We are going to sharpen one side and dull the other. We want to win. Let’s begin with reverse engineering this example from tech [ … ]

C2fdzNLXAAAJmhN 1 65 Others

Fact check: True

Adam Townsend - January 19, 2017December 12, 2018
define the product before the prospect does 1 1 64 Others

Building a Sales Assembly line. Pt 2. Define It or the Prospect Will

Adam Townsend - January 17, 2017December 12, 2018

  {When a product or service is being formulated and it’s market still only intuitively understood the CEO, company and those on its periphery have an urgency to get it [ … ]

ObamaCare 1 80 Others

ObamaCare. What comes next and why. Adjust plans accordingly.

Adam Townsend - January 16, 2017December 12, 2018

In my last post I wrote about the financial mechanisms of ObamaCare This continuation is about the broad economic, business and industry implications of ObamaCare. The Difference Between Movement And Progress [ … ]

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